Monthly Archives: July 2015

CRM Systems To Build Customer Loyalty

It’s important for any business to measure customer loyalty. This allows companies to know when they are meeting customer expectations and in what areas they need to improve. The best way to do this is by using an effective CRM system. This will allow you to measure and build customer loyalty and get your business to the level you want while keeping your customers happy. … Read More

Not-So-Useful Metrics To Stop Measuring In CRM Systems

For any company to survive, it must have a system of measurement by which it monitors performance of employees, product, and advertising. Without one, chaos will soon reign as your costs will outweigh your income, employees may stagnate in their customer service, and a host of other misfortunes will befall you. There are plenty of articles out there about useful metrics for a CRM system, … Read More