Tag Archives: CX

How a CRM System Increases Customer Loyalty

Attracting new customers is an ongoing goal of every business. But just as important – and perhaps even more so – is retaining existing customers. The conventional wisdom that the cost of customer acquisition is higher than the cost of customer retention still holds true. In addition, today’s business environment is more competitive than ever as consumers’ buying habits are experiencing a monumental shift. The … Read More

Maintaining a Quality Customer Experience During Hard Times

With customers becoming more savvy and empowered, businesses can’t afford to ignore the customer experience (CX). Regardless of the vertical you belong to, you need to keep your customers satisfied to grow as an organization. To beat the competition in normal times, businesses strive hard to improve the customer experience and remain relevant. But these are not normal times. With the world battling the COVID-19 … Read More